5 Tips To Improve Your Local Ranking On Google

If you are a local business, ranking high on Google can significantly improve visits, phone calls, sign-ups, or any other desired conversion. Higher-ranked businesses will get more exposure compared to those below them. Potential customers will typically perceive that these businesses are more credible and relevant to their search; increasing the likelihood that they will purchase from them. Here are 5 tips to improve your local ranking on Google: 1. Enter Complete Data Local results favor the most relevant results for each search. Businesses with complete and accurate information are easier to match with the right searches. Make sure you keep your information up to date as your business changes. Make sure you’ve entered complete business information in Google My Business, so users know what you do, where you are, and when they can visit. Provide information like, but not limited to, your: Physical addressPhone numberCategoryAttributes 2. Verify Your Location Verify your business location so it's more likely to show in local search results across Google...
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5 Reputation Management Tips for Local Businesses

Many businesses don’t put much thought into their online reputation until they become aware of issues, like negative reviews. However, there are many more aspects to managing your online reputation than just dealing with negative reviews. Here are five reputation management tips for your local business: 1. Monitor and Manage Your Online Reviews Monitoring your online reviews is extremely important.  Do you know what’s being said about your business online?  Do you understand what your star ratings are, and what’s being written on the various public review sites?  Make sure to also monitor your social accounts to track likes and followers, as well as keep up with customer conversations. It can be difficult and time-consuming to manually check multiple sources like review sites, social media and online mentions across the web.  If possible, utilize technology to help manage your reputation and better leverage your time. Build social proof by sharing your five-star reviews with your social media followers and web site visitors.  90% of customers read reviews before purchasing a product or service, so...
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